One of the main reasons why clients love Xamarin Forms is that it only requires a single technology stack. This means companies wouldn’t need to hire and manage a team to support iOS, Android, Windows with different programming languages and Integrated Development Environment (IDEs) proficiencies. The team could focus on proficiency in C# in Visual Studio Environment. The same team can also be utilized for the back-end server development with .NET technologies like ASP.NET Core. This gives enormous flexibility when ramping and managing a team.

Rapid prototyping and development is found at the core of Xamarin Forms. Majority of the code like views, pages, business logic, and more could be implemented in a shared codebase, drastically reducing the development time. Clients also have the flexibility of displaying pages in native style, material design, and/or completely custom look and feel on a page by page basis. This level of flexibility is unique to Xamarin.Forms at the time of writing this article. 

When done correctly, Xamarin.Forms can give similar performance to that of a natively developed app because it complied as a native app. Xamarin gives the ability to access the full spectrum of functionality exposed by the underlying platform and device. By giving access to each native and hardware specific API, it is possible to do almost anything that is possible to do from a native development environment, like Bluetooth support, camera support, native maps support, and other SDK support.